Eco-friendly packages preserve great taste!
Wondering why our Lemonades™ Thanks-A-Lot®, and Cranberry Citrus Crisp packages look a bit different? They’re part of our eco-friendly packaging initiative!
In 2010, ABC Cookies took the Thanks-A-Lot Girl Scout cookie “out of the box.” This single change allowed us to save 150 tons of paperboard from going into America’s waste stream. And we were able to ship more cookies per truck, saving an estimated 2,600 gallons of diesel fuel a year.
The move showed girls the impact one single action could have on the environment and helped position Girl Scouts as an innovative, earth-friendly enterprise. And the public relations mentions about this change contributed to a 5 percent average increase in overall sales per council.
Due to the positive volunteer and consumer response, ABC Cookies has expanded their repackaging of Lemonades and the new Cranberry Citrus Crisp in recyclable film for this cookie season! This will result in a combined reduction of 600 tons of paperboard into the waste stream.